Startup Advising8 Videos

Step-by-Step Guidebook for Getting Your Business Online

Your Guide to Getting Your Business Online, One Step at a Time. We’d like to help you tackle the daunting task of getting your business online – and make it a little easier by providing you with a free spreadsheet of things you need to do, starting with buying a domain name, and going from […]

bquell

October 8, 2020

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The Organic Challenge for Startups: Nobody Knows to Look for You

One of the biggest challenges startups face when developing an SEO strategy to build a robust, valuable organic footprint is the fact that people (searchers) don’t know your widget exists…so they are not searching for what you are offering. When you look at a traditional company, for example, search behaviors are easy to tap into […]

bquell

November 1, 2020

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Publish LinkedIn Articles to Grow Your Business

A great way to build your personal profile as well as your company footprint is to publish Articles on LinkedIn. By writing content on your own website first, then writing a LinkedIn Article that introduces or summarizes the article and links over to it, you can grow your organic footprint as well as expand your […]

bquell

November 24, 2020

238

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YouTube Bumper Ads: Bump Up Your Startup’s Visibility

YouTube Bumper Ads: 6-Second Powerhouse to Drive Ad Reach A fantastic tool to throw into the mix when you are considering cost effective ways to reach large audiences with your brand message to raise awareness of your product or service are YouTube bumper ads. By leveraging this short form video ad format, you can drive […]

bquell

February 15, 2021

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Gardenside Chat: Growing Your Website’s Organic Keyword Footprint

Your Website is Growing an Organic Keyword Footprint Every Day. Make sure you’re growing what you want to grow. Make sure it’s helping your business grow. The idea of an “organic keyword footprint” for a website is actually a pretty simple concept, if you think of your website like a garden – so in this […]

bquell

March 26, 2021

81

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Customer Discovery Tools and Tips

Congratulations! You have an absolutely BRILLIANT idea for your startup – or you have built a magnificent business already – and you’re ready to let the world know about it, to invite Users to discover what you’re building and give you feedback to help solidify your roadmap. So now the question is: how do you […]

bquell

September 23, 2021

79

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B2B Marketing 101: Becoming a Thought Leader AND Selling

When it comes to B2B marketing, it is important to combine short term sales and lead goals with long term “industry leadership” tactics that build trust with your audience. To do that, you have to take the brave step of occasionally including materials and information provided by your business partners, vendors, or other industry leaders. […]

bquell

March 11, 2022

31

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Website Traffic Channels – 3 Ways to Increase Site Visitors

In this 3-minute video, Mumbling Bill chats a little about the 3 website traffic channels that drive activity to your website: Organic, Paid and Earned. Each channel serves its purpose, has its strengths and weaknesses, and plays a critical part in the traffic of a healthy website. We touch briefly on: Organic website traffic This […]

bquell

August 10, 2020

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